Tokyo MICE Seminar Held to Promote Digital Transformation in Business Events
On February 14, 2025, Tokyo Convention & Visitors Bureau (TCVB) held the Tokyo MICE Seminar under the theme "Promoting Digital Transformation in Business Events" at the Kanda Myojin Shrine, one of Tokyo's unique venues.
The business events industry is currently incorporating many new technological initiatives. Next-generation business events not only make attendance more convenient for participants but can protect the environment, promote diversity and decrease the burden on event organizers.
At the Seminar, 11 companies that appear in TCVB's "TOKYO MICE Technology Guidelines", published last year, introduced their technologies to participants.
As well as these technology presentations from the companies, exhibition booths offering hands-on experiences, explanations and technology demonstrations. This created networking opportunities between business event professionals and technology vendors.
Kanda Myojin Shrine was selected as the venue as it retains the atmosphere of Edo Tokyo and has excellent sound facilities. This blend of tradition and modernity made it an event truly unique to Tokyo.
Tokyo Convention & Visitors Bureau will continue to promote business events in Tokyo while encouraging interaction between related businesses.
Exhibiting Companies/Organizations
【Technology providers】
・iPresence Limited (Teleportation as a Service)
・Kadinche Corp.* (MR)
・Ory Lab Inc. (Avatar Robot OriHime)
・GATARI Inc. (Auris)
・CAN EAT, Inc* (Allergy Checking IT Service)
・JTB Corp. (MICE MaaS)
・Professional Congress Organizer Co., LTD. (Smartphone Conference)
・SoundUD Consortium, Yamaha Corporation. (SoundUD Interpretation/Dictation Guide)
・Sinumy Corporation* (Sinumy Technology)
・Panasonic Connect (Spatial staging, AI guidance, face recognition admission management, congestion visualization)
・Pixie Dust Technologies, Inc. (VUEVO, VUEVO Display)
*Businesses scheduled to be listed in the TOKYO MICE Technology Guidelines 2025
【Others】
・Tokyo Convention & Visitors Bureau
・The Sustainable Business Events Support Desk
・Tokyo Unique Venues